At Better by MTA, our mission has always been to connect patients with the right healthcare providers as seamlessly and effectively as possible. We’re proud to announce a major upgrade to our lead forwarding algorithm that takes this mission to the next level.
Smarter Matching, Better Results
The new system now ensures that leads are forwarded only to providers who actually offer the requested service. This enhancement increases precision, so providers can focus on patients who are a genuine fit for their expertise.
Expanding Reach Through Region-Based Forwarding
In addition to specialty alignment, the algorithm now factors in regional relevance. Patients often search for services not only in their home country but also in nearby destinations. With this update, providers will also receive leads from neighboring regions, broadening opportunities without diluting lead quality.
Delivering More Value to Our Members
These advancements are part of Better by MTA’s commitment to continuously improve the quality of our platform and the experience of our members. By combining smarter technology with provider feedback, we are building a system that better supports both patients and the professionals who serve them.
Quality-of-Life Improvements
Alongside these core updates, we’ve implemented user-friendly improvements to help providers manage their profiles with greater ease. For example, the master service catalog—now housing thousands of treatments—features a new search function, making it easier than ever to add relevant services to your profile.
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