BetterAI™ is Better by MTA’s proprietary, closed-ecosystem AI built on 18+ years of platform data, transforming how patients are engaged, qualified, and matched with providers. It delivers smarter patient coordination, real-time provider analytics, and personalized AI assistance—creating higher-quality leads, better insights, and better outcomes for everyone on the platform.
Better by the Medical Tourism Association (MTA) continues to show how healthcare payments can be handled quickly and effortlessly at the provider level. In a recent real-world example, a single healthcare provider processed more than $100,000 USD in patient payments in just one day using the Better platform—across three patient transactions.
In a recent case, a U.S.-based patient traveling to Latin America for a medical procedure secured $11,000 in medical financing through Better by MTA. The approval process took approximately 10 to 12 seconds, required no paperwork, and was completed within minutes, eliminating financial uncertainty and allowing the patient to move forward quickly.
Our newest members—Patrick Tonnard, MD, PhD (Belgium), Dr. Isaac Hindi (Mexico), MALO CLINIC (Portugal), Latam Medical Travel (Canada), and Emerge Health / Emerge Medical Travel (United States)—continue to strengthen the network of trusted providers and facilitators dedicated to delivering exceptional outcomes and high-quality international patient care. Medical Tourism, Better by MTA
A new milestone in global healthcare collaboration was reached at the Saudi–USA Investment Forum in Washington, D.C., where Jonathan Edelheit, CEO and Founder of the Medical Tourism Association and Better by MTA, signed a strategic Memorandum of Understanding (MOU) with the Saudi Commission for Health Specialties (SCFHS). Edelheit signed the agreement on behalf of ARSA Health.
The momentum behind Better by MTA, the Medical Tourism Association’s global patient acquisition platform, has reached a new level—marking one of the most transformative periods since its launch. With rapid provider enrollment, record-breaking member results, and the introduction of a completely risk-free membership model, Better by MTA is redefining what hospitals and healthcare providers can expect from international patient growth.
Over the past month, the Medical Tourism Association (MTA) has been honored to participate in several high-level global forums, summits, and industry events that continue to shape the future of international healthcare. From Washington, D.C. to Miami, São Paulo, and the USCIPP Annual Meeting, the MTA has been proudly representing the medical tourism industry, advancing international collaboration, and sharing insights on the rapidly evolving global patient landscape.
We’re proud to share that MTA continues to represent the voice of global medical travel at premier international forums.Medellín Health City Summit 2025: Jonathan Edelheit, CEO of MTA, joined world leaders to discuss “Technology that Humanizes, Experiences that Transform.”Nomad Capitalist Live 2025: Taking place in Kuala Lumpur, Jonathan will speak alongside industry icons like Steve Wozniak, offering insights on international mobility, wealth strategy, and the future of global living.
Better by MTA is proud to welcome new members who are setting important benchmarks in medical travel and patient-centered care worldwide. From the Middle East to Latin America, these organizations reflect innovation, excellence, and a shared commitment to raising global healthcare standards. Our newest Platinum and Gold Members—Panama Clinic, Merago Health, and Reprotec International Fertility Center—continue to strengthen the network of trusted providers offering exceptional outcomes and international patient care.
Better by MTA has achieved SOC 2, HIPAA, and GDPR compliance—backed by exceptional penetration test results. This milestone not only ensures world-class data protection but also unlocks new business opportunities with global employers and insurers, giving our members the confidence to grow their medical tourism businesses securely and sustainably.
At Better by MTA, we are proud to showcase organizations that are redefining excellence in medical travel and healthcare worldwide. Each new member brings with them a deep commitment to innovation, patient care, and raising the global standard of healthcare delivery. Their efforts highlight the diversity and strength of the medical travel ecosystem—from world-class hospitals and healthcare systems to specialized clinics and technology providers.
Better by MTA has introduced an improved treatment search experience, allowing patients to find specific treatments directly on each provider’s page without scrolling. Treatments are now organized by category, making it faster and easier for patients to find the care they need and submit inquiries with confidence.
Better by MTA has launched a free 12-module Training & Certification Program designed to help healthcare providers and patient coordinators improve communication, build patient trust, and increase conversion rates. Developed using real data from thousands of patient inquiries, this program equips medical tourism teams with proven strategies to convert more leads—whether they come from the Better by MTA platform or any other source—reinforcing the Medical Tourism Association’s commitment to elevating global patient experience and provider success.
Better by MTA has introduced two major updates designed to enhance insight and accessibility across the platform. The new Advanced Analytics feature allows providers and facilitators to dive deeper into data — breaking down broad categories like “Orthopedics” into specific procedures such as knee replacements and hip replacements for more precise insights. Additionally, the Multilingual Website and Platform now enable both patients and users to experience Better by MTA in multiple languages, improving global reach, engagement, and ease of use across diverse markets.
Better by MTA continues to evolve with powerful new updates that make collaboration between hospitals and patients easier, more visual, and more informative than ever before. The latest improvements include a new patient medical record upload feature, an expanded tutorials library, and a redesigned image gallery for hospital listings.
Better by MTA has launched a new email integration feature for Microsoft 365 and Exchange users, allowing members to send and receive patient emails directly within the platform. This update eliminates the need to switch between Outlook and the system, helping healthcare professionals streamline communication, stay organized, and manage all patient interactions in one place. It’s a major step toward a more connected, efficient, and patient-centered workflow.
Better by MTA has launched a major update to its lead forwarding algorithm, making connections smarter and more targeted. The new system only forwards leads when providers offer the requested service, while also factoring in regional proximity so members receive leads from nearby countries. In addition, a new search function in the master service catalog makes it easier to manage thousands of available treatments.
Better by MTA has released two new features: User Roles & Permissions for secure team management and Invoice Deletion for flexible billing. These updates make it easier to streamline workflows, control access, and keep your records accurate.
Better by MTA now offers faster self-onboarding, giving providers full control to set up agreements and details in minutes. New updates also let you add refund policies, manage cancellations, and edit listings with ease for a more transparent experience.
Better by MTA is rolling out powerful new updates designed to help providers and facilitators streamline workflows, strengthen security, and enhance patient engagement. From a smarter lead management system and industry-leading compliance certifications to patient testimonials and upcoming email integration, these enhancements mark a major step forward in supporting growth and delivering exceptional patient experiences.
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